Internet killed the video star.

You may need to look at CNN's web traffic to see if they are "driving" viewers online, the fact is that some web news and comment sites, blogs, are getting more viewers then some cable news shows in prime time.

I think people like the idea of a news paper or magazine in theory and online the updates and linkages offer so many options...

Very low CNN ratings

And while all the cable news channels saw reduced viewing levels due to the massive audience that flocked to NBC -- only CNN saw its audience cut in half from Thursday night in both younger viewers and Total Viewers.